Hi, I’m a creative director and brand strategist living in Salt Lake City.
Copywriting
Ghostwritten blogs, articles, bylines, and thought pieces for the C-suite. Bringing creative storytelling to the B2B space.
Helping a worldwide platform launch a new feature on the global stage — all in the name of social good and environmental impact.
Array Solar
An emerging energy player poised for its public debut. We helped Array attract investors, employees, and the press with a strategic brand video that launched them into the next stratosphere.
Making the complex simple is no simple feat. The brand needed to share its tech and its mission with a completely new audience. We achieved that by telling the story of its flagship product’s longevity in a unique, relatable way.
It worked. Shortly after releasing this content, Array secured the funding it needed and wowed Wall Street on its way to an IPO.
Hot Wheels
For the brand’s 50th birthday, we let a new kind of driver get behind the wheel. Buckle up.
826 Valencia
Turning good samaritans into swashbucklers through a pirate-themed volunteer drive.
American Girl
Updating a traditional brand with a modern point-of-view. Some values remain timeless for a reason.
Wells Fargo
Introducing a new way to send money. With all the flexibility of cash and nothing to carry, Zelle was on a mission to transfer Venmo out of the top spot.
More Copywriting
Data tells a story if you’re willing to dig for it. Going beyond the quantitative surface reveals richer, more creative narratives.